blog

Aug. 7, 2025, 12:18 a.m.

Filmo Productions: Professional Hosting and Content Support for Your Live Shows

Filmo Productions helps brands level up their live shopping shows by pairing them with experienced hosts who know how to sell on camera. Whether you want a polished presenter or support behind the scenes, our in-house team makes going live feel easy and professional.

Dec. 9, 2024, 2:19 a.m.

Unlocking Social Commerce: How Australian Retailers Can Thrive with Filmo

Social commerce is booming, and Australian retailers no longer have to wait on global platforms to catch up. With Filmo, you can stream live across Instagram, TikTok, Facebook and YouTube, let buyers shop from any platform, and sync everything through Shopify. One show. Everywhere.

Nov. 19, 2024, 9:47 p.m.

Effortless Integration: Adding Filmo to Your Omni-Channel Marketing Strategy

Live shopping is revolutionising digital marketing, and Filmo makes it seamless. Stream across Instagram, TikTok, YouTube, and Facebook simultaneously, integrate effortlessly with Shopify, and repurpose live content into reels and videos. With centralised analytics and simplified collaboration tools, Filmo elevates your omni-channel strategy without the hassle. Transform how you connect, engage, and grow with Filmo—live shopping made easy.

Nov. 13, 2024, 9:17 p.m.

Make This Holiday Season a Hit with Filmo Live Shopping!

Filmo’s live shopping platform empowers fashion and beauty brands to make the most of holiday sales events like Black Friday and Christmas. With multi-platform streaming across Instagram, TikTok, Facebook, and YouTube, Filmo connects brands with customers in real time. Seamless Shopify integration and unlimited live shows make it easy to showcase products, share exclusive holiday deals, and boost conversions by up to 30%. Start with a free trial and elevate your brand this holiday season with Filmo.

Nov. 10, 2024, 9:31 p.m.

Filmo for Shopify Sellers: How to Sign Up and Go Live

To start selling on Filmo, launch the Filmo app on Shopify, accept the terms, and connect your account. Use the Filmo mobile app to schedule live shows; products from Shopify become public only when featured live. It’s an easy way to bring your Shopify store to life with engaging, real-time shopping!

Nov. 10, 2024, 9:10 p.m.

Bring your Products to Life with the Filmo Shopify App

Filmo’s Shopify app is officially live, making it easier than ever for Shopify merchants to connect with customers through live shopping. Stream across Instagram, TikTok, Facebook, and YouTube while seamlessly syncing products, inventory, and orders with Shopify. Just in time for the holidays, Filmo lets you expand reach, engage customers in real time, and boost sales. Download Filmo on iOS or Android and connect your Shopify store in minutes!

July 19, 2024, 5:03 a.m.

Stream Live Across Platforms with Filmo: A Quick Guide

Want to go live on Instagram, TikTok, Facebook and YouTube at the same time? With Filmo’s multicast feature, you can stream once and reach audiences across all platforms. This guide walks you through how to find your stream keys, connect your accounts and start selling live everywhere.

June 5, 2024, 1:49 a.m.

Mastering Live-Shopping: Avoid These 10 Common Mistakes and Elevate Your Brand

Live-shopping is a powerful tool for brands to offer an interactive shopping experience that combines the convenience of online shopping with the excitement of live entertainment. However, there are common pitfalls that brands must avoid to maximise the effectiveness of their live-shopping efforts. In this article, we'll explore the 10 biggest mistakes in live-shopping and provide tips on how to navigate them successfully.

June 5, 2024, 1:21 a.m.

Sales Soar: Real-Life Success Stories of Live-Shopping Triumphs

As a cornerstone of modern retail strategies, live-shopping amplifies sales, cultivates deeper connections with consumers, and transforms the e-commerce landscape. This trend, embraced by major brands like L’Oreal, Sephora, Adidas and Nike, fosters engagement and loyalty through dynamic storytelling and exclusive deals.

June 5, 2024, 12:01 a.m.

10 Good Reasons to Sell on Filmo

The live-shopping revolution is transforming Australia's e-commerce landscape, with Filmo leading the way as a pioneering app that offers retailers and consumers a captivating platform for instant purchasing.